MBA
MBA Dual Degree – Luxury Brand Management – BHMSB
Course Overview
The MBA Dual Degree in Luxury Brand Management develops expertise in luxury marketing, premium branding, retail strategy, consumer behaviour, international business, and digital luxury commerce.
Through practical business projects and case studies, students prepare for leadership careers within global luxury brands and premium retail organizations.
Entry Requirements
- Academic Records: Recognized bachelor’s degree from an accredited institution in Business, Marketing, Hospitality, Fashion, or a related discipline.
- English Proficiency: IELTS 6.0, TOEFL iBT 80, PTE Academic 56, or equivalent.
- Academic Background: Marketing, business, luxury retail, hospitality, or fashion background is preferred.
- Application Materials: Official bachelor’s transcripts, CV/resume, statement of purpose, passport copy, and recommendation letters if required.
- Additional Requirements: Relevant luxury, retail, hospitality, or brand management experience is advantageous but not mandatory.
Career Outcomes
- Luxury Brand Manager
- Brand Strategist
- Retail Manager
- Luxury Marketing Manager
- Luxury Business Consultant
Scholarship Available
- Merit-based Scholarships
Key Information
Location
Lucerne, Switzerland
University
Business & Hotel Management School (BHMS)
Intakes
August, February, November
Study Mode
Full-time, On Campus
Tuition Fee
$34,100 / Year
Duration
1 Year
Language
English
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