Bachelor's
BA (Hons) Marketing – DMU
Course Overview
The BA (Hons) Marketing at De Montfort University develops creative and strategic marketing expertise across traditional and digital environments. Students study consumer behaviour, digital marketing, branding, advertising, market research, social media strategy, integrated marketing communications, and international marketing.
Practical campaigns and consultancy projects strengthen analytical, creative, and communication skills while addressing real business challenges. Graduates are prepared for careers in brand management, digital marketing, advertising, market research, sales management, and marketing consultancy.
Entry Requirements
- Successful completion of 10+2 secondary school certificate (CBSE, ISC, or State Boards) with 55%+ average
- Secondary school leaving credentials meeting standard undergraduate entry levels
- English language proficiency via IELTS Academic 6.0 overall (minimum 5.5 in each component)
- Submission of UCAS application, personal statement, and academic reference
- Minimum age criteria and general institutional admission policies
Career Outcomes
- Marketing Specialist
- Brand Strategist
- Digital Marketer
- Market Research Analyst
- Public Relations Manager
Scholarship Available
- DMU Marketing Scholarships
- Business School Grants
- Student Success Awards
Key Information
Location
Leicester, United Kingdom
University
De Montfort University
Intakes
September
Study Mode
On Campus
Tuition Fee
$16,800 / Year
Duration
3 Years
Language
English
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De Montfort University
