Bachelor's
Bachelor of Science in Marketing – UB
Course Overview
The Bachelor of Science in Marketing at University of Birmingham provides a comprehensive understanding of consumer behaviour, branding, digital marketing, market research, and strategic communications. Students explore how organisations develop successful marketing campaigns in competitive global markets through practical projects and case studies.
The programme develops creativity, analytical thinking, and communication skills essential for modern marketing professionals. Industry-focused learning enhances commercial awareness and strategic decision-making. Graduates are prepared for careers in marketing, advertising, brand management, digital communications, and business development.
Entry Requirements
- Completion of 10+2 secondary school certificate (CBSE/ISC/State Board with 80%–85%+ overall).
- Passing grades in secondary English and Mathematics.
- English Proficiency: IELTS Academic Group BBS UG (6.5 overall with min 6.5 in writing/speaking).
- UCAS application form, 10+2 transcripts, and recommendation letter.
- Personal statement demonstrating digital media skills and brand awareness.
Career Outcomes
- Marketing Executive
- Brand Assistant
- Digital Marketing Specialist
- Market Researcher
- Public Relations Coordinator
Scholarship Available
- Available
Key Information
Location
Birmingham, United Kingdom
University
University of Birmingham
Intakes
September
Study Mode
On Campus
Tuition Fee
$26,400 / Year
Duration
3 Year
Language
English
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