Pathway Group

Master's

MSc Digital Marketing – USn

Course Overview

The MSc Digital Marketing develops advanced skills in digital strategy, consumer behaviour, social media marketing, branding, marketing analytics, and online customer engagement.

Students explore modern marketing technologies and data-driven approaches to create effective campaigns. Graduates are prepared for careers in digital marketing agencies, global brands, e-commerce companies, marketing consultancy, and communication roles.

Entry Requirements

  • Academic Records: Recognized bachelor’s degree in Marketing, Business, Management, Communications, or a related discipline.
  • English Proficiency: IELTS 6.5, TOEFL iBT 88, PTE Academic 61, or equivalent.
  • Academic Background: Business or marketing background is preferred.
  • Application Materials: Bachelor’s transcripts, CV/resume, personal statement, academic reference(s), and passport copy.
  • Additional Requirements: Marketing or digital media experience is beneficial but not compulsory.

Career Outcomes

  • Digital Marketing Manager
  • Brand Strategist
  • Social Media Manager
  • SEO Specialist
  • Marketing Consultant

Scholarship Available

  • Digital Marketing Scholarships
  • Business School Awards
  • International Merit Scholarships

Key Information

Location Sheffield, United Kingdom
University University of Sheffield
Intakes September
Study Mode On Campus
Tuition Fee $30,625 / Year
Duration 1 Years
Language English

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Tuition Fee / year

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