Master's
MSc Digital Marketing & Omnichannel Strategy – MBS
Course Overview
The MSc Digital Marketing & Omnichannel Strategy at Montpellier Business School prepares students to manage customer engagement across digital and physical platforms. The program explores digital marketing, consumer behavior, social media, e-commerce, CRM, and data-driven marketing strategies.
Students work on practical campaigns using modern marketing technologies and analytics tools. The curriculum emphasizes innovation, customer experience, and brand development. Graduates are ready for careers in digital marketing, brand management, communication, and e-commerce.
Entry Requirements
- Academics: Bachelor’s degree in Marketing, Digital Media, Communications, or Business
- Cutoff: Min. 55% aggregate
- English: IELTS 6.0 / TOEFL iBT 80
- Entrance: None required
- Documents & Selection: Transcripts, Resume, SOP, LOR, Passport, Interview
Career Outcomes
- Omnichannel Marketing Manager
- Digital Marketing Consultant
- E-commerce Marketing Manager
- Customer Experience Manager
- Digital Strategy Manager
Scholarship Available
- MBS Merit Scholarship
- Early Bird Waiver
- Eiffel Excellence
Key Information
Location
Montpellier, France
University
Montpellier Business School
Intakes
September
Study Mode
On Campus
Tuition Fee
$12,900 / Year
Duration
1.33 Years
Language
English
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Montpellier Business School
