Master's
MSc in Marketing – KBS
Course Overview
The MSc in Marketing at KEDGE Business School develops advanced expertise in consumer behavior, strategic marketing, brand management, and digital communication. Students learn to design innovative marketing strategies using market research, analytics, and customer insights.
Practical projects and corporate collaborations provide hands-on experience in solving real business challenges. The curriculum emphasizes creativity, innovation, and international market dynamics. Graduates are prepared for careers in brand management, marketing consulting, communications, and business development.
Entry Requirements
- Academics: Bachelor’s degree (3 or 4 years) in Marketing, Communications, or Business
- Cutoff: Min. 60% aggregate
- English: IELTS 6.5 / TOEFL iBT 85 / Duolingo 110
- Entrance: None required
- Documents & Selection: Degree Marksheets, CV, 2 LORs, SOP, Passport, Interview
Career Outcomes
- Marketing Manager
- Brand Manager
- Product Marketing Manager
- Marketing Strategy Consultant
- Consumer Insights Manager
Scholarship Available
- Kedge Early Bird (5–10%)
- Kedge Excellence Scholarship
- Eiffel Excellence
Key Information
Location
Marseille / Paris, France
University
Kedge Business School
Intakes
September
Study Mode
On Campus
Tuition Fee
$9,700 / Year
Duration
2 Years
Language
English
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Kedge Business School
