Bachelor's
Diploma in Business Management – Marketing Major – CR
Course Overview
The 2-year Marketing Major diploma at College of the Rockies focuses on promotional strategy, digital marketing channels, sales techniques, market research, and customer service management. Students learn to create promotional materials, plan social media campaigns, and evaluate market trends.
The practical curriculum incorporates real-world marketing projects for regional businesses. Graduates obtain hands-on skills necessary to support marketing teams, coordinate brand promotions, and execute sales campaigns.
Entry Requirements
- High School Graduation (Grade 12 or equivalent)
- Grade 12 English (minimum 50%)
- Grade 11 or Grade 12 Mathematics (minimum 60%)
- IELTS 6.0 overall (no subtest below 5.5) or TOEFL iBT 80
- Official high school academic transcripts
Career Outcomes
- Marketing Coordinator
- Digital Marketing Specialist
- Sales Representative
- Brand Ambassador
- Event Marketing Assistant
Scholarship Available
- Yes (COTR Entrance Scholarships & Bursaries)
Key Information
Location
Cranbrook, British Columbia, Canada
University
College of the Rockies
Intakes
January, September
Tuition Fee
$13,915 / Year
Duration
2 Years (60 credits)
Language
English
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College of the Rockies
