Course Overview

The BA in Business Communication at Brock University examines how communication strategies shape modern organizations, media relations, and consumer perceptions. The program blends media theory with practical training in corporate communication, public relations, digital media design, and organizational behavior.

Students build portfolios featuring press releases, social media strategy plans, and corporate communication audits. The curriculum develops critical thinking, strategic writing, and cross-cultural communication competencies. Graduates step into roles managing corporate messaging, internal communications, and public relations campaigns.