Bachelor's
Bachelor of Sport – Sport Marketing and Management – UC
Course Overview
The Bachelor of Sport – Sport Marketing and Management at the University of Canterbury combines business management with sport industry knowledge to prepare students for leadership roles in sporting organisations. The programme explores sport marketing, sponsorship, event management, sport governance, fan engagement, strategic management, leadership, and commercial sport operations.
Industry projects provide practical experience in managing sport organisations and events. Graduates are prepared for careers in sports marketing, event management, sports administration, sponsorship management, and professional sporting organisations.
Entry Requirements
- NCEA Level 3 university entrance standard meeting general university admission guidelines
- Fulfillment of literacy and numeracy prerequisites for degree study
- English language proficiency meeting undergraduate standards (IELTS 6.0 overall with no band under 5.5)
- Submission of official secondary school transcripts and application documentation
- Minimum age criteria and general institutional admission policies
Career Outcomes
- Sport Marketing Manager
- Sponsorship Coordinator
- Sports Event Manager
- Athletic Department Administrator
- Brand Manager (Sport Sector)
Scholarship Available
- UC Sport Scholarships
- Marketing Association Grants
- Student Excellence Awards
Key Information
Location
Christchurch, New Zealand
University
University of Canterbury
Intakes
February, July
Study Mode
On Campus
Tuition Fee
$38,850 / Year
Duration
3 Years
Language
English
Related Courses
Christchurch, New Zealand
University of Canterbury
Christchurch, New Zealand
University of Canterbury
Christchurch, New Zealand
University of Canterbury
Christchurch, New Zealand
University of Canterbury
Christchurch, New Zealand
University of Canterbury
