Master's
MSc in Artificial Intelligence for Marketing Strategy – E
Course Overview
The MSc in Artificial Intelligence for Marketing Strategy at EPITA bridges advanced AI technologies with modern marketing and business decision-making. Students learn how machine learning, predictive analytics, customer intelligence, recommendation systems, and data visualization can optimize marketing performance and consumer engagement.
Industry-based projects provide practical experience in applying AI to digital marketing challenges. The curriculum develops expertise in strategic planning, data-driven marketing, and business innovation. Graduates are prepared for careers in AI-powered marketing, business analytics, digital strategy, and marketing technology consulting.
Entry Requirements
- Academics: Bachelor’s degree in Marketing, Business, CS, IT, or Engineering
- Cutoff: Min. 55%-60% aggregate
- English: IELTS 6.0-6.5 / TOEFL iBT 80 / MOI accepted
- Entrance: None required
- Documents & Selection: Transcripts, Degree Certificate, CV, SOP, LOR, Interview
Career Outcomes
- AI Marketing Consultant
- Marketing Data Scientist
- AI Product Manager
- Customer Analytics Manager
- Digital Strategy Consultant
Scholarship Available
- EPITA International Merit Scholarship
- Early Bird Waiver
- Eiffel Excellence
Key Information
Location
Paris, France
University
Epita
Intakes
September
Study Mode
On Campus
Tuition Fee
$19,400 / Year
Duration
2 Years
Language
English
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Epita
