The Bachelor of Agribusiness and Food Marketing at Lincoln University combines agricultural knowledge with business and marketing expertise to prepare students for the global food industry. The programme covers agribusiness management, food marketing, consumer behaviour, agricultural economics, supply chain management, international trade, branding, and sustainable food systems.
Students engage in industry projects that strengthen commercial and analytical skills. Graduates are prepared for careers in agribusiness management, food marketing, export businesses, agricultural consultancy, and food supply chain organisations.