Pathway Group

Bachelor's

Bachelor of Commerce – Marketing – LUi

Course Overview

The Bachelor of Commerce – Marketing at Lincoln University develops expertise in creating customer-focused marketing strategies for competitive business environments. Students study consumer behaviour, branding, digital marketing, market research, integrated marketing communications, strategic marketing, sales management, and customer relationship management.

Industry projects strengthen creativity, analytical thinking, and commercial decision-making skills. Graduates are prepared for careers in digital marketing, brand management, advertising, marketing consultancy, market research, business development, and corporate marketing.

Entry Requirements

  • NCEA Level 3 university entrance standard meeting general university admission requirements
  • Fulfillment of literacy and numeracy prerequisites for business study
  • English language proficiency meeting undergraduate standards (IELTS 6.0 overall with no band under 5.5)
  • Submission of official secondary school transcripts and application documentation
  • Minimum age criteria and general institutional admission policies

Career Outcomes

  • Marketing Specialist
  • Brand Strategist
  • Digital Marketer
  • Market Research Analyst
  • Public Relations Officer

Scholarship Available

  • Lincoln Business School Scholarships
  • Marketing Association Grants
  • Student Excellence Awards

Key Information

Location Christchurch, New Zealand
University Lincoln University
Intakes July, November
Study Mode On Campus
Tuition Fee $35,000 / Year
Duration 3 Years
Language English

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Tuition Fee / year

NZD 35000 / Year

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