Pathway Group

Master's

MA Wine Business and Innovation – WNZ

Course Overview

The Master of Wine Business and Innovation at Whitireia New Zealand combines advanced business education with specialised knowledge of the global wine industry. The programme explores wine marketing, international wine trade, consumer behaviour, brand management, innovation, sustainability, supply chain management, and strategic business development within the wine sector.

Students undertake applied research and industry projects that address emerging opportunities and challenges in wine businesses. Graduates are prepared for leadership roles in wineries, wine export companies, distribution, wine tourism, international marketing, and beverage industry management.

Entry Requirements

  • Recognized undergraduate degree in business, science, agriculture, or viticulture
  • Minimum academic grade average threshold in prior tertiary education
  • English language proficiency meeting postgraduate program requirements
  • Submission of academic transcripts, CV, and formal application papers
  • Statement of intent highlighting interest in the wine business sector

Career Outcomes

  • Wine Business Manager
  • Export Manager (Wine Sector)
  • Vineyard Operations Director
  • Wine Marketing Specialist
  • Agribusiness Consultant

Scholarship Available

  • New Zealand Winegrowers Scholarships
  • Whitireia/EIT Viticulture Grants
  • Industry Partnership Awards

Key Information

Location Wellington, New Zealand
University Whitireia New Zealand
Intakes January, July
Study Mode On Campus
Tuition Fee $56,000 / Year
Duration 2 Years
Language English

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2 Years
Master's
On Campus

Tuition Fee / year

NZD 56000 / Year

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