Master's
Master of Management – Marketing (Level 9) – WITW
Course Overview
The Master of Management – Marketing (Level 9) at Wellington Institute of Technology (WelTec) develops advanced expertise in strategic marketing, consumer behaviour, digital marketing, branding, market research, customer relationship management, and marketing analytics. Students undertake applied marketing projects that strengthen analytical, creative, and strategic decision-making capabilities.
The programme prepares graduates to design effective marketing strategies for competitive global markets while leading organisational growth. Career opportunities include brand management, marketing consultancy, digital marketing leadership, market research, and strategic marketing management.
Entry Requirements
- Bachelor’s degree (or equivalent) in business, marketing, or related subject with at least a B grade average at level 7/8
- Assessment of equivalent professional background for candidates from non-business disciplines
- Advanced English language proficiency meeting postgraduate standards (IELTS 6.5+)
- Submission of academic transcripts, professional resume, and references
- Statement of career objectives and strategic marketing focus
Career Outcomes
- Marketing Director
- Brand Strategist
- Market Research Director
- Communications Manager
- Digital Marketing Strategist
Scholarship Available
- WelTec Business School Scholarships
- Marketing Excellence Grants
- Postgraduate Awards
Key Information
Location
Petone, New Zealand
University
Wellington Institute of Technology (WelTec)
Intakes
July
Study Mode
On Campus
Tuition Fee
$26,167 / Year
Duration
1 Year 6 Months
Language
English
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Wellington Institute of Technology (WelTec)
